Á¦¸ñ Bachelor of Communication -¸Óµ¶´ë  
ÀÛ¼ºÀÚ °ü¸®ÀÚ ÀÛ¼ºÀÏ 2013-01-19


www.murdoch.edu.au

MURDOCH UNIVERSITY

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Ä¿¹Â´ÏÄÉÀÌ¼Ç Çлç (Bachelor of Communication)

(Murdoch University ¸Óµ¶ ´ëÇб³)

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12 À¯´Ö (unit)À» ÃÖ¼Ò 16´Þ¿¡ °ÉÃÄ ¿Ï·áÇÕ´Ï´Ù.

Ä¿¹Â´ÏÄÉÀ̼ǰú ¹Ìµð¾î

- Media Audiences and the Public

- Screen Texts

- Documentary

- New Media Technologies

- Cultural and Media Policy

- Media and Globalisation

 

¡ß º¹¼ö Àü°ø ¿É¼Ç:

Ä¿¹Â´ÏÄÉÀ̼ǰú ¹Ìµð¾î+¸¶ÄÉÆà Communication & Media Studies and Marketing

- Marketing and Advertising Law

- Marketing Management

- Consumer Behaviour

- Marketing Research and Analysis

- International Marketing

- Services Marketing

 

Ä¿¹Â´ÏÄÉÀ̼ǰú ¹Ìµð¾î+È«º¸ Communication & Media Studies and Public Relations

- Media Relations

- Communication Research

- Public Relations: Contemporary Approaches

- Professional Communication

- Campaign Management

- Issues and Crisis Management