Á¦¸ñ | Master of Science in Management & Digital Marketin.. | ||
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ÀÛ¼ºÀÚ | °ü¸®ÀÚ | ÀÛ¼ºÀÏ | 2013-01-19 |
UNIVERSITY COLLEGE DUBLIN/ NATIONAL UNIVERSITY OF IRELAND
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°æ¿µÇÐ ÀÌÇÐ ¼®»ç (Master of Science in Management & Digital Marketing)
ºñÁî´Ï½º¿Í °æ¿µ ºÐ¾ß¿¡¼ Çз°ú Ä¿¸®¾î¸¦ ÇÑ ´Ü°è ¹ßÀü½ÃÅ°±â Èñ¸ÁÇÏ´Â °æ¿µÀÎ, Àü¹®°¡µéÀ» À§ÇÑ ÄÚ½ºÀÔ´Ï´Ù. ºü¸£°Ô º¯ÈÇÏ´Â ºñÁî´Ï½º ȯ°æ¿¡ ÇʼöÀûÀÎ °æ¿µ À̷аú Àü¹®ÀûÀÎ Áö½Ä, ºñÁî´Ï½º¿¡ ÇÊ¿äÇÑ ±â¼úµéÀ» ¹è¿ì°Ô µË´Ï´Ù. ÀÌ °úÁ¤ Áß ¹è¿î °æ¿µ ÀÌ·ÐÀ» ½ÇÁ¦ ºñÁî´Ï½º ¼¼°è¸¦ ¾Ë¾Æ°¡°í Çؼ®Çس»´Â µ¥¿¡ âÀÇÀûÀ¸·Î Àû¿ë½ÃÅ°°í, ´õºÒ¾î »ç¶÷°£ÀÇ ÀÇ»ç¼ÒÅë°ú ¸®´õ½± ¿ä·Éµµ ½ÀµæÇÏ°Ô µÉ °ÍÀÔ´Ï´Ù.
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3°³ÀÇ °øÅë ÇÙ½É °ú¸ñ, µðÁöÅÐ ¸¶ÄÉÆà ºÐ¾ß 3°ú¸ñ, °æ¿µ ºÐ¾ß 3°ú¸ñ
(°øÅë)
- Analysis of Business
- Global Strategic Management
- Leadership and Organisational Behaviour
(µðÁöÅÐ ¸¶ÄÉÆÃ)
- Corporate Marketing Strategy
- Digital Brand Management
- Digital Marketing and Social Media Management
(°æ¿µ)
- Organisational Change and Management Consultancy Skills
- Responsible Business and Sustainability
- Technology Management and Innovation